Gen Z has been told homeownership is out of reach. But is it?
On Global News The Morning Show recently, I shared strategies that this generation (and their advisors) can use to reframe the conversation:
🏡 First Home Savings Accounts + TFSAs as down payment vehicles
🤝 Co-buying with friends or family
đź“Ź Buying smaller, renting part out, or bringing in a roommate
✨ Focusing on getting into the market, not chasing “perfection”
For those of you advising the next generation of clients:
👉 What are you seeing work?
👉 Are today’s solutions actually meeting Gen Z where they are — or do we need to rethink the playbook entirely?
Would love to hear your perspective.
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